1.	To maximize retail sales.
2.	Monitor the handling of customer complaints in line with the company policy.
3.	Monitor and continuously seek to understand commercial environment, local trading patterns, competitor activity and market trends in the retail sector and their impact in store.
4.	Ensure store expectations and priorities are communicated to staff and regularly review and provide feedback on staff’s performance against expectations.
5.	Deal with staff grievances in accordance with the company policy.
6.	Ensure that job rotation is implemented in the showroom giving each staff member an opportunity to move to different section in the division/showroom.
7.	Review reports on Ageing/Slow moving stocks and propose appropriate action for liquidation.  
8.	Interpret and act on operational profit and sales reports generated through finance and focus on improving under-performing areas.
