?	Direct or Coordinate production, purchasing, distribution & financial forecasting services or activities to limit costs and improve accuracy, customer service or safety. Examine existing procedures or opportunities for streamlining activities to meet product distribution needs. 
?	Responsible for the performance and development of the Store & Supply Chain Manager, HR Manager, Sales Managers along with Sales Executives. 
?	Develops a business plan and sales strategy for the market that ensures attainment of company sales goals and profitability. 
?	Prepares action plans by individuals as well as by team for effective search of sales leads and prospects. 
?	Provides timely feedback to senior management regarding performance. 
?	Plan and manage personal business portfolio/territory/business according to an agreed market development strategy.
?	Maintain and develop existing and new customers through appropriate propositions and ethical sales methods, and relevant internal liaison, to optimise quality of service, business growth, and customer and satisfaction. 
?	Use customer and prospect contact activities tools and systems, and update relevant information held in these systems. 
?	Monitor and report on market and competitor activities and provide relevant reports and information.
?	Ability to discuss strategic and sensitive issues with clients.
Communicate, liaise, and negotiate internally and externally using appropriate methods to facilitate the development of profitable business and sustainable relationships.
?	Support marketing activities, including trade/ scientific shows, mailings, etc.
?	Plan, forecast, report on sales, costs and business performance, according to company requirements. 
?	Plan and implement advertising and promotional strategy and activities. 
?	Manage selling and customer service activities and staff competence in these areas, so as to optimise and sustain sales performance, profitability and customer satisfaction. 
?	Attend meetings and contribute to company strategy and policy-making as required. 
