o	Managing Johnson and Johnson (Baby & Adult), Clean & Clear and Neutrogena range in Pakistan.
o	Responsible for Trade Marketing, BTL & ATL implementation and execution based on Global strategy in Pakistan.
o	Responsible for preparing a customized marketing plan for the category and coordination with cross functional teams for its quarterly implementation.
o	Responsible for assuring the top and bottom line in PNL.
o	Responsible for Numeric and Weighted distribution nationally and assuring the MSL as per the designed RTM strategy.
o	Working closely with the global creative agencies and local media buying houses.
