*Spearheading responsibility for managing the gamut of operations pertaining to Abudhabi region encompassing 150 Stores (brands like Aldo, Tommy Hilfiger, Calvin Klein, Charles&Keith, Dune, Shoe Gallery, R&B, Symk, Aeropostale, BHPC, Crocs, Dollar Plus, Juicy Couture, Skechers) with annual turnover of above                 AED 320 million.
*Steering diverse initiatives towards accomplishment of organizational goals with chief responsibilities pertaining Strategy Planning, New Set-Ups, Category Management, Product Management, Merchandising, Business Development, Relationship Management, HR Operations & Administration, etc.
*Implementing the SOP and developing the control systems for maintaining high standards of retail environment for developing profitable business.
*Directing efforts towards successful organizing of events & promotions within the stores.
*Identifying and developing potential locations for opening new outlets and coordinating with Business Development Team for site survey.