Providing leadership and direction to the lifecycle of high value marketing Programmes and campaigns. Successfully driving profitable sales, brand growth and customer loyalty, across multiple industries and countries. Delivering complex quantitative and qualitative market analysis to identify business and branding opportunities, optimal pricing and responsive packaging designs that drive revenue in Competitive national and global markets. Working as a consultant and carrying out several Brand Management project which involved line extension, brand extension, co-branding strategies.
Key Projects:

•	360 Campaign: Planning and executing 360 Marketing/ Branding campaign for numerous companies in terms of ATL/BTL/Digital/Media buying/TVC making etc.
•	Event Management: Organizing large scale events for multinational companies.
•	Food and Drink Safety: Performing complex analysis to identify youth and parent perceptions and expectations and develop responsive campaigns; successfully establishing customer trust in regard to health and safety in food and drink products and promoting key products to achieve sales growth.
•	Russia’s Automotive Market: Assessing emerging marketing opportunities with critical analysis of vehicle assembly and manufacturing, investment opportunities and the impact of localisation for one of the fastest growing markets in the world.
