Achievements
	Instrumental in generating new accounts like Pan Emirates, Homes R Us, Emax, Sharaf, Maya Lals & Union Co-Operative in the Company thereby increasing the revenue by 10% per annum.

Key Responsibilities
	Managing new and existing accounts and developing them to their full potential to ensure consistent revenues.
	Analyze budget/forecast/actual sales/trends/regular sales & promotion results.
	Monitoring competitive activity and market conditions to provide feedback to Directors & Senior Managers regarding pricing and new products trending to ensure that the Company keeps & enhances its competitive advantage.
	Monitor key accounts stock level & sell out on weekly basis to avoid any dead stock & maintain healthy stock level and sales at their side.
	Orchestrating the sales team and retail outlets in terms of pricing & implementation of seasonal /festive promotions to be successfully carried out throughout all the retail outlets across UAE.
	Coordinating with the warehouse, sales team, merchandisers & retail outlets to ensure smooth flow of operations with regard to receiving of orders and deliveries being carried out.
	Instituting proper merchandise of product categories throughout all the retail outlets across UAE.
	Partnering with the principles in developing marketing strategies for all key accounts.
