? Supervised the product development centre of Isuzu and Hyundai Trucks& Bus with a team of 4 from principle management, ministerial handling, sales management, new business development and business planning. 
? Developed product positioning and messaging that differentiates products in the market. Formulated strategy and managed marketing programs that drive demand for the products.
? Planned the launch of new products and releases and managed the cross-functional implementation of the plan
? Recommended the nature and scope of present and future product lines by reviewing product specifications and requirements. Assessed market competition by comparing the company's product to competitors' products.
? Provided information for management by preparing short-term and long-term product sales forecasts and special reports. Utilized market research data and determined product pricing.
? Implemented and managed strategic assignments, for bringing in New Products in the Heavy Trucks Platform to the existing company business.