Social Media Optimization

The presence of SMO, Social Media Optimization has begun to ascend on stages like Twitter, Facebook, Instagram and so forth, and the essential explanation is that it is the best wellspring of promoting the results of various associations. This tool helps organizations reach users across the globe at a rapid speed, bringing about the possible development of deals and notoriety. The contents that the company shares are generally made such that it catches the eyes of the users viewing them, so they will in general impart it to their families and companions. Another use of it is to convey significant messages to society as practically 90% of the world's population is connected with social media stages these days.

We at City Innovates, the best SMO service provider in the USA, follow the process of the below-mentioned steps for Social Media Optimization & Management: -

•  Firstly, we completely research the product domain or services offered by the respective company, followed by checking out the client's digital assets, whether it is a website, social media handles, blogs etc.
• Present a strategy document for the respective month in terms of what we are going to post and our overall plan of action for the month as per the defined scope.
• Send this strategy document to the client and get it approved.
• Start working on the Post documents 1 & 2 for the respective month as per the approved strategy from the client and send it to the content team for vetting.
• Once the post documents are professionally vetted, they are then aligned with the creative team for creatives.
• Postdoc 1 is sent to the client, followed by postdoc 2 for approval
• Once the docs are approved, we initiate the posting on the various social media handles of the client.
• We provide monthly end-to-end SMO progress reports
• Every month competitor’s analysis is carried out, stating the top competitors of the respective client and comparing the numbers in terms of what we can do better with our end goal of increased reach, engagement and user base.
• We create the posts as per the best time of the industry and reply to every comment and message in real-time as per the client's suggestions.
• The overall optimization depends on creating valuable and share-worthy content that adds value to your brand and urges the target audience to connect and engage to achieve desired goals in real-time.